Marketing Management Concentration

Earning a Bachelor of Science (B.S.) degree in Marketing with a concentration in Marketing Management, students learn how to plan and implement marketing strategies and policies.

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What to Expect

Students explore the fundamental  principles  for moving products and services from businesses to consumers, and study managerial accounting, retail merchandising, small business management and so much more.

This area of concentration prepares graduates for administrative careers within organizations like corporations, product manufacturers and advertising agencies.

Department of Marketing

School of Business Faculty

Olivet professors have a long track record of research, practical experience and mentoring students

Our faculty go above and beyond to be more than just partners in learning and inquiry—they make the time to genuinely know you, to help shape your future.

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Where Your Future Begins

We Believe. You Belong Here. Discover why Olivet is a place where faith meets calling. Take the first step today.

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