Marketing Major, B.S.59-63 hours Required Courses: ACCT 110 - Financial Accounting ECON 110 - Principles of Economics BSNS 160 - Principles of Management 170 - Computer Applications 241 - Business Statistics 253 - Principles of Marketing 270 - Principles of Finance 303 - Management Information Systems 351 - Business Law I 390 - Salesmanship 394 - Marketing Management 440 - Marketing Research 453 - Global Marketing 457 - Advertising and Promotions 490 - Business Policy and Strategy 495 - Seminar in Leadership Plus completion of one of the following concentrations: A. Marketing Management Concentration Select four courses from the following (at least three must be from ACCT, BSNS, or ECON): ACCT 111 - Managerial Accounting ART 200 - Intro to Graphics BSNS 315 - Federal Seminar 352 - Business Law II 356 - Retail Merchandising 450 - Small Business Management 489 - Internship (1-4 hours) ECON 342 - Intermediate Economic Statistics 365 - International Trade and Finance COMM 342 - Persuasion and Media Influence or 330 - Public Relations B. Commercial Graphics Concentration ART 200 - Introduction to Graphics 275 - Photoshop 310 - Graphics Advertising 320 - Package Designing C. Communication/PR Concentration COMM 141 - Introduction to Journalism 272 - Writing for Radio and Audio Media 330 - Public Relations and Communication 342 - Persuasion and Media Influence D. International Marketing Concentration 12 hours earned through participation in the International Business Institute Required supporting course: MATH 117 - Finite Math or 147 - Calculus I Recommended supporting course: CMIN 101 - Sharing our Faith |